Online Content Strategy

Blog management

For a global technology user group, Stephanie manages online blog content provided by internationally-based contributors writing about a variety of topics from high-level technical articles to events coverage and everything in-between. As part of the team that grew the user group from 2,000 to over 24,000 members in three years, Stephanie cultivated relationships with recognized experts in the field to boost blog engagement across the membership. Today, the site has a regular cadence of expert-level contributions, as well as a growing collection of blog posts from throughout the community.